Novartis Salesforce Marketing Cloud
- Background
- Novartis needed an experienced Salesforce Marketing Cloud partner to help them manage and create new CRM strategies.
- Opportunity
- Tonic3 was tasked with developing a communication channel with relevant content for health professionals, delivering the right message, at the right time, to the right profile.
- Our Work
- The Tonic3 team planned, created, implemented, and managed automated customer journeys within the Salesforce Marketing Cloud to deepen understandings of the target audience and allow for continuous improvement of customer-company relationships.
