<strong><span style="font-size: 24px;">Define</span></strong>

User Research

 

Our UX and research capabilities are all about building a deeper understanding so you can pinpoint the opportunities and align around the true priorities. 

How do we do it? Our teams are expert active listeners adept at conducting interviews, journey mapping, and ethnographic studies to truly grasp your users' needs and pain points. This foundation is the best way to roll out your plans because it informs your AI and Digital Strategy. 

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Real Voices,
Real Results

Hear from our clients how our approach drives real impact and delivers meaningful results.
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We'll identify the best ways to use AI, making sure it's something your team is ready to embrace. It's all about building a solid foundation so your AI solutions genuinely solve problems and really make a difference.

When businesses need a partner to drive strategic AI alignment

Identifying clear needs and goals is the key to engineering solutions right, from the start.
Business leaders looking to address any of these challenges can benefit from interviews, journey mapping and ethnographic studies as part of a User Research project.

  • Lack of a clear business case for AI

  • Uncertainty and lack of strategic alignment leading to unfocused investment

  • Difficulty in defining success metrics across stakeholders


  • Unpreparedness for adopting Digital AI solutions


  • AI solutions failing to meet business needs or deliver real impact
 

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What’s causing challenges with user adoption or customer engagement?

BOOST ADOPTION

Work with Tonic3
to Clarify the Vision


Identify the most valuable
AI opportunities for your business


This stand-alone engagement helps you quickly identify high-impact use cases and build a clear business case for AI—before committing to design or development. Ideal for teams seeking clarity and strategic alignment before investing further.

Not every project will require AI. It’s also a good stage in the journey to verify what the business needs really are.

READY TO GET STARTED?


The final results will include

  • Supporting text

  • Evaluating Adoption Readiness

  • Ensuring Business Needs Are Met

  • Delivering Quantifiable Impact / Generating Real Value
TONIC3 DELIVERS

Strategic solutions defined right from the start

User Research for AI Products

Focuses on understanding and optimizing magic moment early in the user journey to ensure living applications. Covers new UX existing products to extend further business goals.

Discovery, Definition and Backlog for customer-facing digital experiences

Uncover critical insights from customer feedback channels, usability studies, and translate them into a clear project roadmap. We get the backlog prioritized based on one set of goals.

Discovery, Definition and Backlog for Systems Integration use cases

Integrations and upgrades can require a bigger effort in stakeholder alignment and defining shared goals. We’ll conduct workshops, qualitative and quantitative data collection, to find your starting point.

User Research for AI Enterprise Strategy

Focuses on understanding employee needs, corporate goals and where the gaps and roadblocks are to adopt AI-powered internal tools.

Discovery, Definition & Backlog for Agentic AI use cases

Our specialized capability in identifying, thoroughly defining, and prioritizing the most impactful use cases for Agentic AI within an organization. This involves deep user research, workflow analysis, and collaborative workshops to ensure AI agent solutions truly address business needs and enhance human-AI interaction.

Discovery, Definition & Backlog for Agentic AI use cases

Focuses on understanding and identifying the specific needs and behaviors related to customer-facing applications. Covers new and existing product launches.


READY TO BUILD YOUR NEXT BIG IDEA?
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Dive Deeper into our Process

Frequently Asked Questions about User Research Services