We looked at several companies, but Tonic3 stood out. Their comprehensive approach was very impressive... They met with developers, stakeholders, and cutomers to come up with a strategy plan and excuted it as promised. Can't say enough about this company.
Vp of Development, Open OptionsGuidelines for Action
Research & Insights For Your Business
A few properly positioned questions and well-founded answers saves a large amount of time, money, and tears. Why are we doing this? What pain points does it solve? What is considered success? The list goes on a bit - but it’s not too long. There are a few core items that, when addressed, set the foundation for success for all that follows.
Research & Insights
Our User Research Deliverables
Heuristic Evaluation
Competitive Analysis
User Personas & Journey Maps
Actionable Recommendation
Interview highlight reel video
Heuristic Evaluation
A quick way to get started: Tonic3 strategist will perform an audit of how your application works today, relative to current best practices and design norms. Quickly determine how your application performs.
Competitive Analysis
Explore perceptions, compare features, evaluate usability vs your direct and indirect competitors so you know how your experience stacks up and how to enhance your offering and gain advantage.
Interview highlight reel video
See for yourself first-hand what your target audience values and needs from you, so there is no misunderstanding, get all your team members aligned, and avoid costly failures.
User Personas & Journey Maps
Deepen your understanding Through rich, in-depth user profiles to understand user neeeds, pains, and goals before, during and after their interactions with you so you can find new ways to drive revenue.
Actionable Recommendation
Insights aren't useful, unless they're actionable: Tonic3 provides in-depth debriefings so you clearly understand how users perceive their experience with specific suggestions to make it better.
Without data, you're just another person with an opinion
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Let’s Talk!
Research and Insights Services For Your Brand
The most expensive way to execute a plan is to execute the wrong one. The time and budget costs of rework are orders-of-magnitude more than getting the right insights up front and building once. This is an easy call - let’s chat about your project and we’ll help you get moving in the right direction.
Research & Insights
Initial User Research Assessment
Most savvy business leaders know the best way to go about a project or deliverable is to fully understand it first - or at least enough to establish a proper direction before dedicating time and resources to it. But if you haven't worked with your Insights partner before, the up-front commitment can be intimidating. We get it. So we offer an initial assessment that allow our tho teams to work together for a short time in a way that delivers real value to you.
A typical initial assessment may include:
1st meeting introduction: Meeting to understand the problem & overall strategy
Strategy and Research: 1-2 competitive analysis and consuming current research
Interviews with Stakeholder: 1-2 customer interviews or internal stakeholder interviews
Analysis and compiling information: Slide deck with results to use with us or without us
Proposal adjusted to your needs: detailed proposal of nest steps
How can we help?